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Workforce.com Rates & Ad Packages

May 19, 1999
Related Topics: Featured Article
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All ads are served by DoubleClick and appear on the Workforce.com site. DoubleClick also provides ad traffic reports and click-through counts.

WORKFORCE.COM AD RATES

 

1x

3x

6x

9x

12x

HOME PAGE (per 50,000 Impressions)

Pop-up with Button

5,850

5,325

4,980

n/a

n/a

Banner

3,850

3,695

3,545

3,405

3,265

Button

3,270

3,105

2,955

2,805

2,680

HOME PAGE SPONSORSHIP PACKAGES

News Poll

3,495

3,355

3,220

3,090

2,965

Legal Tip

3,495

3,355

3,220

3,090

2,965

Work Views

2,890

2,775

2,665

2,555

2,455

Tip of the Day

2,280

2,255

2,165

2,110

2,055

Product Case Study

5,800: Archived for 12 Months

FEATURE SPONSORSHIP PACKAGES

Legal Spotlight

1,770

1,725

1,680

1,640

1,600

Weekly Feature

1,630

1,590

1,550

1,510

1,470

THE BUZZ

Buzz Main Page

855

825

795

760

725

Diversions Package

1,250

1,200

1,150

1,105

1,060

RESEARCH CENTER

Main Page & Search Results (per 40,000 impressions)

2,395

2,270

2,150

2,035

1,930

Topic Sponsorship

550

535

520

505

495

COMMUNITY CENTER

Main Page

855

825

795

760

725

Weekly Chat

1,145

1,115

1,090

1,060

1,035

Forum Sponsorships

385

365

350

325

300

LEGAL INSIGHT

Main Page

855

825

795

760

725

HR 101

 

Topic Sponsorship

2,750

2,680

2,615

2,550

2,485

YOUR HR CAREER

Job Finder

1,170

1,140

1,110

1,080

1,055

Success Secrets

1,225

1,195

1,165

1,135

1,105

WORKFORCE TOOLS

Sponsorship Banners:

Tools Main Page

855

825

795

760

725

Category Sponsorships

385

365

350

325

300

Special Offer Buttons:

Main Page Offer Buttons

530

510

485

470

455

Category Offer Buttons

385

365

350

325

300

Product Listings:

Expanded Listing (net)

Six Months: 1,170 12 Months: 2,340

General Listing

Free

WORKFORCE WEEK BLAST

Newsletter Sponsorship

4,900

4,780

4,660

4,545

4,430

TRADE SHOW TRAFFIC BUILDER

E-mail Card Deck & Special Offer Button

2,470

2,410

2,350

2,290

2,230

HOME PAGE SPONSORSHIP PACKAGES:

News Poll Sponsorship Package

  • News Poll sponsorship button on the home page
  • Ad on the News Poll question page
  • Ad on the News Poll results page
  • Ad on the News Poll archive list page
  • Sponsorship button on The Buzz main page, News Poll section
  • Weekly promotion in the Workforce Week e-mail newsletter

Legal Tip Sponsorship Package

  • Legal Tip sponsorship button on the home page
  • Ad on the Legal Tip article
  • Ad on the Legal Tip archive list page
  • Ad on the Legal Insight main page
  • Sponsorship button the Legal Insight main page, Legal Tip section
  • Monthly promotion in the Workforce Week e-mail newsletter

Tip of the Day Sponsorship Package

  • Tip of the Day sponsorship button on the home page
  • Ad on the Tip of the Day article
  • Ad on the Tip of the Day archive list page
  • Sponsorship button on The Buzz main page, Tip of the Day section

Work Views

  • Work Views sponsorship button on the home page
  • Ad on the Work Views article
  • Ad on the Work Views archive list page
  • Sponsorship button on The Buzz main page, Work Views section
  • Monthly promotion in the Workforce Week e-mail newsletter

FEATURE SPONSORSHIP PACKAGES:

Legal Spotlight Sponsorship Package

  • Sponsorship button on the home page for one week
  • Sponsorship acknowledgement on the home page for three weeks
  • Ad on all the articles in the Legal Spotlight package
  • Ad on the Legal Spotlight archive list page
  • Ad on all the archived Legal Spotlight articles
  • Sponsorship button on Legal Insight main page, Legal Spotlight section
  • Monthly promotion in the Workforce Week e-mail newsletter

Weekly Feature Sponsorship Package

  • Sponsorship button on the home page for one week
  • Sponsorship acknowledgement on the home page for three weeks
  • Ad on all the articles in the feature sponsorship package
  • Monthly promotion in the Workforce Week e-mail newsletter

THE BUZZ:

Diversions Sponsorship Package

  • Ad on the Tales from the Trenches article pages
  • Ad on the Tales from the Trenches archive list page
  • Ads on all cartoon pages
  • Sponsorship button on The Buzz main page, Tales from the Trenches

COMMUNITY CENTER SPONSORSHIPS

Weekly Chat

  • Ad on the Chat article
  • Ad on the Chat archive list page
  • Weekly sponsorship button the Community Center main page, Chat section
  • Promotion in the Workforce Week e-mail newsletter

 

YOUR HR CAREER SPONSORSHIPS:

Job Finder

  • Job Finder sponsorship button on the home page for one week each month
  • Ad on the Job Finder: Most Wanted page
  • Ad on the Job Finder: Job Watch page
  • Sponsorship button on Your HR Career main page, Job Finder section
  • Rotating banner ad on Your HR Career main page

Success Secrets

  • Success Secrets sponsorship button on the home page for one week each month
  • Ad on the Success Secrets article page
  • Ad on the Success Secrets archive list page
  • Ad on the Success Secrets question page
  • Sponsorship button on Your HR Career main page, Success Secrets section
  • Rotating banner ad on Your HR Career main page
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