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Microsoft 2000 Program Leads the Way

July 1, 1998
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The Microsoft 2000 program is one of the most ambitious corporate-educational partnerships in the country. The program’s far-reaching initiatives, implemented by the Redmond, Washington-based software giant, provide exemplary ideas for other companies that are eager to promote the growth of information technology. Some of Microsoft’s groundbreaking initiatives include:

  • The development of a new re-cruitment video designed to dispel myths about the IT profession, and to encourage people from various backgrounds to join the profession.
  • Technology training program for Microsoft Authorized Academic Training Program (AATP) instructors at high schools, colleges and universities across the country.
  • Co-sponsorship (in conjunction with Servus Financial) of low-rate loans for technical training at Microsoft Authorized Technical Education Centers (ATECs), and AATP institutions.
  • A joint effort with The Monster Board, a major recruitment advertising agency, to furnish an employee-recruitment solution via the Internet to Microsoft Certified Solution Provider (MCSP) companies. Employment opportunities can be listed by MCSPs on-line, and prospective employees can apply online.
  • An online career aptitude tool at http://www.microsoft.com/skills2000/jobs.htm is available for the benefit of those considering a career in information technology. Questions help visitors recognize their own work-style preferences and abilities in eight different career categories. The tool also provides a technical training road map.
  • Sponsorship of career expos in 16 cities in an effort to show MCSP companies better ways to attract more IT professionals.
  • Sponsorship of the "Making College Count In-School Presentation Program." The 1998 program will acquaint 50,000 high school seniors at 250 schools with ideas for success in college, and in the business world.
  • A $350,000 donation to Green Thumb Inc., a nonprofit organization, to develop IT training programs for qualified unemployed workers, senior citizens or disabled people for such jobs as help-desk support specialists and network administrators. Green Thumb will be assisted by Productivity Point International (PPI) Inc., a technical education center that is authorized by Microsoft. The Green Thumb organization also works with various private industry councils in implementing training programs and in placing the eligible graduates.
Workforce, July 1998, Vol. 77, No. 7, p. 54.

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