Workforce.com

Eddy Award Winners Got The Message To Employees

March 28, 2006

From puzzles to a game show, getting participants involved in investment education proved the winning theme among the 2006 Eddy Award recipients.

The awards, co-sponsored by Workforce Management and Pensions & Investments, were presented February 28 at the conclusion of the 14th annual P&I/ IBF Defined Contribution/401(k) Conference in Palm Beach Gardens, Florida.

The awards recognize the best practices among corporate, public and union plan sponsors in delivering creative and effective investment education messages to defined-contribution plan participants. Winning plan sponsors do the best job at creatively offering employees a thorough education in investing. One important criterion: The campaigns must have strong branding with the sponsor and be more than just generic materials from the service provider.

A total of 28 awards were given. First-place honors went to:

● In the special projects category: M.A. Mortenson Co., Minneapolis, for companies with fewer than 5,000 employees; Avaya Inc., Basking Ridge, New Jersey, for companies with more than 5,000 employees; the State of Tennessee Deferred Compensation Program, Nashville, for public funds; and IBEW & Electrical Industry Local 697, Hammond, Indiana, for union plans.

● In the initial education campaign category: ServiceMaster Co., Downers Grove, Illinois, for corporate plans with more than 5,000 employees; and the State of Oregon’s Savings Growth Plan, Salem, for public plans. For corporate plans with fewer than 5,000 employees, National Gypsum Co., Charlotte, North Carolina, won first place. For corporate plans with fewer than 1,000 employees, the Beck Group, Dallas, and Swales Aerospace, Beltsville, Maryland, tied for first place. The Aurora (Colorado) Police Money Purchase Plan won for public plans with fewer than 1,000 employees.

● In the ongoing education category: Crossmark Inc., Plano, Texas, for companies with fewer than 5,000 employees; MGM Mirage, Las Vegas, for companies with more than 5,000 employees; and the Electrical Contractors’ Association and IBEW Local 134, Chicago, for union plans. Among corporate plans with fewer than 1,000 employees, Wade-Trim Group Inc., Taylor, Michigan, took first place. T-Mobile USA Inc., Bellevue, Washington, won for corporate plans with fewer than 5,000 employees; and the State of Texas Texa$aver Program won for public plans.

● In the video category: HNI Corp., Muscatine, Iowa.

● In the new media category: the City of Kansas City, Missouri.

For more on the Eddy Award winners’ programs, visit workforce.com/2006Eddy.

Jenna Gottlieb/Pensions & Investments