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Motivating Employees

Great Things Are Starting at Yum

October 29, 2003
The restaurant company has been pouring energy into retention, recognition and communication. Its motto, in fact, is "Great things start here." But the company acknowledges that an employment brand doesn’t mean anything if it doesn’t match the experience of employees. The result is lower turnover, higher sales, increased earnings per share and better customer service at the drive-thru.
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