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"Remove all of your personal speaking, writing, blogging, and social media (i.e., Twitter, Facebook, SlideShare links, etc.) items from your resume. Companies don't give a crap about that; they only care what you will do for them. Those items are red flags, letting the company know that you will request to be out of the office speaking or on Twitter all day and that you will not be helping to solve their day-to-day problems (i.e., tactical work)."
The author of the blog had some recruiters chime in with comments--all of whom seemed to be in agreement with the original recruiter's advice. The author went further in questioning whether recruiters had a negative perception of social media as being only personal content while, in fact, the applicant in this story creates business-oriented content on both the individual's blog and Twitter feed.
As a further thought, the author asked if the applicant did not have any social media accounts/presence but DID have a business newsletter that he/she maintained that was geared toward CMOs and brand managers--and that had approximately 50,000 subscribers--should the applicant mention that fact on his/her resume?
I found this discussion very interesting because I teach Business Communication to College of Business majors--many of whom are marketing, public relations, etc., oriented and who view the use of social media as marketing or sales tools. If these students are using their skills to create marketing and sales plans for businesses (whether hired full time or as a consultant), should they include this information on their resumes?
I just finished reading the article "HR Tech Goes Social" by Michelle Rafter (Workforce Management) and found her discussion interesting--more companies are allowing employees to tweet, follow and link for work, etc., and the HR software vendors are jumping on board to include those social media functions in their products. Of course, Ms. Rafter did mention that social media and socially enabled HR tools are in the early stages, BUT if companies are moving in the direction of social HR software and the use of social media in general, what does this mean to applicants who have legitimate, business-related social media experience--and do they include this information on resumes?
If you have some time and can participate in this discussion, I would be so appreciative. I know you are busy, and I always try to pick and choose carefully what topics about which I wish to consult you, but I feel this topic has a great deal of merit--for you, for me, and for my students. I aim to teach current trends as they relate to business communication and to office management (which includes some HR topics as well), and you all are my resource for this information.
Thank you for your assistance! Virginia