Less than a year after announcing a major shift in strategy,
Switzerland-based Adecco Group promoted COO Joyce Russell to president of Adecco
General Staffing USA. She becomes one of the highest-ranking female executives
in the $131 billion staffing industry and will be the decision-maker for
Adecco’s temporary and direct-hire staffing, a division that generates $3
billion in annual revenue.
“I never stopped to think about whether a glass ceiling
existed,” says Russell, 46. “I was too busy working, and I hope to channel my
energy into helping Adecco continue to prosper.”
Russell, who started as a branch manager at Adecco
predecessor Adia in 1987 and was named Adecco’s COO in August 2004, is taking
the reins at a critical time in the company’s 10-year history.
The company is in the midst of what Adecco Group chairman
Klaus Jacob calls a new chapter following a series of setbacks from 2004 to 2005
that included lackluster financial performances, an accounting scandal and the
resignation of then-chairman and CEO Jerome Caille.
A cornerstone of that overhaul, which was initiated in early
2006, entails transforming the general staffing business into six
profession-focused areas: Adecco Finance & Legal; Adecco Engineering &
Technical; Adecco Information Technology; Adecco Medical & Scientific;
Adecco Sales, Marketing & Events; and Adecco Human Capital Solutions.
Advancing the company’s efforts in these areas will be among
Russell’s primary responsibilities and a critical strategic goal for Adecco.
Los Altos, California.
Scale, both in terms of branch presence and staffing
capabilities, is critical for big companies such as Adecco and key competitors
Allegis and Manpower, since they service large employers like IBM. These types
of clients need workers with diverse skill sets. Unless staffing companies can
accommodate such demands, they run the risk of losing business, Asin
explains.
Employers are spending more money to recruit temporary
workers with focused professional skills, such as accountants, IT engineers and
legal specialists—$51 billion compared with the $46 billion spent on general
temp staffers in 2006, according to Asin. He projects that temporary legal
staffing will be one of the most in-demand sectors, growing at a pace of 12
percent in 2007. The legal staffing market is $1.5 billion.
The company reported revenue of 5.3 billion euros ($6.85
billion) in the third quarter of 2006—an 11 percent increase from the third
quarter of 2005. Adecco Group senior managers have indicated that this bodes
well for the company in achieving its long-term revenue growth goals of 7
percent to 9 percent.
Additionally, Tig Gilliam was named country manager for
Adecco U.S. &
Canada and begins his duties in
March. Gilliam comes from outside the staffing industry. He was global head of
supply chain management services at IBM Global Business Services.
Besides extending Adecco into new lines of business, Russell
will handle field operations, manage client portfolio and broaden outreach to
the Hispanic market. Russell will report directly to Ray Roe, chairman of Adecco
North America, until Gilliam arrives. Roe, the company’s former president,
incrementally increased Russell’s responsibilities until finally ceding full
control this year. He will assume control of Adecco Group operations in the
Asia-Pacific region.
“Joyce’s commitment to excellence and her dedication to our
clients, candidates and employees are what make her a truly invaluable asset to
Adecco,” Roe said. “She will drive the growth of our business, especially in our
office and industrial divisions while ensuring we remain the market leader for
years to come.”
The company does not plan to fill Russell’s COO position, as
she will retain those responsibilities, which include managing expenses and
staffing needs for the company.
Adecco was founded in 1996 with the merger of Adia and Ecco,
two large personnel service firms in Europe.
The company has 6,600 offices in 70 countries and employs 33,000 workers
worldwide. The U.S., Japan, France, Great
Britain and Germany are key markets for the
company.
—Gina Ruiz