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Feature: Benefit Integration Boosts Productivity and Profits   

Effective Benefit-Integration Practices
It's easier to sell an integrated program when there is ongoing senior management support.
By Annmarie Geddes Lipold
ust managing non-occupational disabilities was a big deal six or seven years ago. But to combine that effort with occupational disabilities, now that was a novelty.

    Since then, virtually every benefit-integration practice that employers have introduced has brought a high level of satisfaction, says William P. Molmen, general counsel for the Integrated Benefits Institute. To catalog those practices, IBI released "A Survey of Integrated Benefits Best Practices" in January. The report represents 103 employers with an average of 8,700 employees.

    About 77 percent of employers integrated benefits to manage employee disability. They did this by combining workers’ compensation, short-term disability, and long-term disability so each area is managed in the same manner, whether or not the disability is work-related. Family Medical and Leave Act administration is almost always part of integrated disability management. About half of these IDM programs integrate or coordinate group health with disability programs. This often means managing the treatment needed to shorten disability.

Three top practices
    The most effective integration strategies are return-to-work, integrated case management, and common claims intake. Some of the most common practices are among the least used, the report said. These include same-performance outcome measures, ICD-9 medical diagnosis codes for occupational and non-occupational medical records, interactive voice response for disability reporting, and help for injured employees obtaining Social Security disability benefits.

    Other effective but costlier practices include empowering one corporate unit to make all purchasing decisions, linking the company’s integrated claims data system to the human resources or payroll data system, and using a single insurance broker or consultant to integrate the programs.

Lessons learned
    If they could do it again, the employers said, they would approach some aspects of benefit integration differently. About half would first enlist senior management support. "Our case studies show that it’s always easier to sell the integrated program to supervisors when there is ongoing senior management support," Molmen says.

    Major corporate reorganization is not necessary to implement integration, the survey found. Most employers began incrementally by consolidating and integrating claim management--such as single claims intake or a transitional return-to-work program regardless of injury cause. Some employers also said they would have created database resources for planning and monitoring integrated programs. Others would have spent more time and resources on employee training.

Workforce, December 2002, pp. 50 -- Subscribe Now!


Annmarie Geddes Lipold is a freelance writer based in Arlington, Virginia. To comment, e-mail editors@workforce.com.





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