ooking back
ooking back, Suzanne Tosini still can’t quite believe that she and her husband
flew to Siberia in the dead of winter to adopt a baby. After months spent
filling out mountains of paperwork, the trip was the culmination of their effort
to adopt a child overseas. Even though the Tosinis have two children of their
own, they’d always wanted to adopt. In July 2001, they contacted an
international adoption agency and began a complex procedure, a process that cost
thousands of dollars. Then they waited.
Throughout the ordeal, they had support from Calvert Group
Ltd., a $9 billion financial services company in Bethesda, Maryland, where
Suzanne is vice president of product development and strategy. Since 1986, the
company has provided direct financial assistance to employees to defray costs
associated with adopting children. In addition to receiving a great deal of
moral support, Tosini was able to claim part of her adoption expenses.
Once home with their Russian infant, Joseph Ivan, the
Tosinis began sorting through the bills. Fortunately, the Calvert Group chipped
in $5,000 to help pay for travel, legal expenses, adoption-agency fees and
interpreters. Though the money covered only part of the cost, it was a welcome
help. Calvert also provided 10 paid personal days so that Tosini could be with
her new child. "There are people who max out their credit cards to pay for
this," she says. "The money certainly made things a lot easier, but more than
anything, it was just a great gesture that showed that my company really cared
about us."
In a survey of 975 employers Hewitt Associates reports
that 36 percent reimbursed employees for adoption expenses last year. Eighty-one
percent of the organizations are Fortune 500 companies. The average maximum
reimbursement rose about $100 last year, to slightly more than $3,700. Human
resources executives say that the real payoff to a company is engendering
employee loyalty. "The take-up rate on the benefit is very low, so it costs
relatively little to offer it compared to the increase in employee morale and
goodwill that it can provide," says Jon Van Cleve, a work/life consultant at
Hewitt.
The National Adoption Center in Philadelphia estimates
that less than one-half of 1 percent of eligible employees use adoption benefits
each year. Still, human resources executives link adoption benefits to high
employee retention. "People who are trying to adopt children are putting out a
lot more money than people who have children through natural birth," says Robert
Cafarella, director of benefits for OhioHealth, a not-for-profit company that
manages hospitals and health-care centers in central Ohio. "We cover childbirth
in our health plan, so we decided why not cover adoption, too."
Calvert is one of a growing number of companies that offer
adoption benefits. Human resources analysts say that it’s a trend that has been
quietly gathering steam in recent years. "Adoption coverage has spread big-time
in the last decade," says John Haslinger, who heads the health and welfare
practice of Mellon Financial Corp., a consulting firm in New York City. Although
it’s common in big firms--Haslinger estimates that half of Fortune 500
companies offer some form of adoption help--smaller firms also are beginning to
offer adoption benefits.
With only 177 full-time employees, Calvert is one of the
smallest firms to offer adoption support. The benefit is folded into Calvert’s
work/life program, which helped the firm earn a spot on Working Mother
magazine’s list of the top 100 U.S. companies to work for. Calvert bills itself
as a "socially responsible" investment house, and that sentiment extends to
employees as well, says Dennis Truskey, vice president of human resources.
"Given the nature of our work, we don’t stand over employees to make sure
they’re doing a good job. Their work relies on [using] their heads and their
hearts, so that’s where we try to motivate them."
One of OhioHealth’s hospitals is Grant Medical Center in
Columbus, where John Leber has worked as an X-ray technician for five years.
Leber and his wife adopted a 15-month-old Chinese girl in 2002, using
OhioHealth’s $3,000 maximum benefit to help pay expenses. "It has deterred me
from taking several other jobs, including one at a hospital about five minutes
from my house," Leber says.
Patricia Green has also benefited from OhioHealth’s
program. After trying for eight years to have children, she and her husband,
Scott, decided that adoption was the best alternative. The $3,000 adoption
benefit has spared them from going into debt, they say. "Without it, we would
have had to take out loans," says Patricia, who is volunteer services
coordinator at Riverside Methodist Hospital in Columbus.
Cafarella says that helping OhioHealth employees to adopt
makes sense financially because it is the fair thing to do. He estimates that
the cost of adoption can be $12,000. By contrast, hospitalization costs
associated with having a child are about $4,000, not including doctors’ fees.
About three to six employees request maternity assistance each year, he says.
"For a $2 billion organization like ours, that’s a drop in the bucket."
Structuring a successful adoption program involves
listening to employees, says Maureen Corcoran, vice president of diversity for
Prudential Financial Inc. in Newark. The $20.8 billion company instituted
adoption benefits in 1993 and has relied on employee feedback to tweak the
program over time. Prudential doubled its adoption payout to $5,000 per child in
1999. Employees who adopt special-needs children can receive up to $6,000.
Several years ago, Prudential also began granting two weeks of paid leave to new
parents, including those who adopt. "You have to have the motivation to offer
these programs," Corcoran says. "For Prudential, it was tied to our commitment
to diversity. Employees are building families in a variety of ways, and it’s not
appropriate to acknowledge one way over another."
More companies are coming to that realization, says
adoption expert Adam Pertman. He notes that a growing number of companies have
begun treating adoption much as they do natural childbirth, which typically gets
covered by medical insurance. "Companies are starting to figure out that their
employees who adopt children have been getting shortchanged," says Pertman,
author of Adoption Nation and executive director of the Evan B. Donaldson
Adoption Institute in New York. "They’ve got employees who’ve been paying into
huge health plans but who haven’t gotten the same coverage as employees who
start families by childbirth."
Experts say that it’s typically employees who prod their
companies to offer adoption assistance.