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Green Recruiting Helps Bring in Top Talent

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1. Highlighting Your Green

2. 5 Questions For Walter J. Cleaver, president and CEO of the Human Resource Planning Society
As head of the Human Resource Planning Society, Cleaver is in a position to help shape the dialog about the profession. This year the society help fund a study, "Achieving Strategic Excellence: An Assessment of Human Resource Organziations."

3. Alcoa Does Its Bit For The World
Companies want to show employees, consumers and shareholders that they are paying attention to environmental, health and safety impacts globally. Alcoa sends employees on scientific field trips to show its concern.

4. Emphasis on Culture Not Leading to Higher Performance
Survey finds top execs are interested in building performance cultures, but few know how to make it happen.

5. HP and Patagonia: Two Similar, Yet Different, Leadership Styles
The one thing they do share in common is the drive to align employee goals with organizational ones and create the best possible work environment.

6. Labor Practices Affect Decisions by Socially Conscious Investors
Mutual fund managers who are identifying socially responsible companies want to see that multinationals are making an effort to avoid harsh workplace conditions.

Related Topics

Candidate Sourcing

Workforce Trends

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Highlighting Your Green

If your business can brag about its environmental savvy, be sure to tell applicants. And don’t just rely on your Web site, recruiting experts say.
By Charlotte Huff

f your business can brag about its environmental savvy, be sure to tell applicants. And don’t just rely on your Web site, recruiting experts say.

}Get quoted in articles about environmental initiatives.

}Use word-of-mouth, asking employees to spread the environmental message.

}Place job advertisements in magazines read by your target applicants.

}Provide environmental talking points to emphasize during the interview process.

}Win environmental awards and attend environmental conferences.

Sources: John Sullivan, San Francisco State University; Lisa Walker, Korn/Ferry International

Workforce Management Online, August 2007 -- Register Now!

Charlotte Huff is a freelance writer based in Fort Worth, Texas. E-mail editors@workforce.com to comment.

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