3. Alcoa Does Its Bit For The World
Companies want to show employees, consumers and shareholders that they are paying attention to environmental, health and safety impacts globally. Alcoa sends employees on scientific field trips to show its concern.
If your business can brag about its environmental savvy, be sure to tell applicants. And don’t just rely on your Web site, recruiting experts say.
By Charlotte Huff Comments 0 | Recommend 0
f your business can brag about its environmental savvy, be sure to tell
applicants. And don’t just rely on your Web site, recruiting experts say.
}Get quoted in articles about environmental initiatives.
}Use word-of-mouth, asking employees to spread the environmental message.
}Place job advertisements in magazines read by your target applicants.
}Provide environmental talking points to emphasize during the interview process.
}Win environmental awards and attend environmental conferences.
Sources: John Sullivan, San Francisco State University; Lisa Walker, Korn/Ferry
International
Workforce Management Online, August 2007 -- Register Now!
Charlotte Huff is a freelance writer based in Fort Worth, Texas. E-mail editors@workforce.com to comment.
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