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Feature:

Luxottica Group: Optimas Award Winner for Managing Change

  

A Bonding Byproduct


Members of Luxottica’s HR team spent long hours on the road together as part of their work in integrating a newly acquired company into the organization. They found that they built better internal bonds in the process.
By Ed Frauenheim
he Luxottica Retail HR team was trying to build relationships with new colleagues from Cole National. But they ended up cementing bonds among themselves as well.

    After eyewear firm Luxottica acquired Cole in October 2004, about a dozen members of the Luxottica HR department based in Mason, Ohio, began making four-hour van trips to Cole’s former headquarters in Twinsburg, Ohio. The Mason crew typically would stay in Twinsburg for a week at a time, living at a hotel. And they made multiple trips over a period of several months.

    The visits were part of an effort to avoid a culture clash between the two major eyewear retailers, says Robin Wilson, senior director of human resources technology and analytics at Luxottica.

    But even as they helped bring Cole into the Luxottica family, Luxottica’s HR pros tightened their own relationships. So much time away from family members can be hard. But driving and eating together encouraged camaraderie, Wilson says.

    "You found out about people’s kids, people’s weddings, everything from life to death," Wilson says.

    In the wake of the intense integration project, Luxottica’s HR team took its performance up a notch, Wilson says.

    "The productivity probably increased at a sustainable [level] as a result of the relationships that were formed."

Workforce Management Online, March 2007 -- Register Now!


Ed Frauenheim is a Workforce Management staff writer based in San Francisco. E-mail editors@workforce.com to comment.



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Feature Contents
Top of Feature

1. A Bonding Byproduct


2. Award-Winning Companies
These past-award winning companies from 1991-2006 demonstrate how workforce management drives business results.

3. The Workforce Management Optimas Awards
The Optimas Awards recognize workforce management initiatives that create positive business results.

4. The Welcome Wagon
This set of short videos provided by Luxottica Retail shows some of the ways the company welcomed and provided background for employees from Cole National to help them integrate into the organization in the wake of their company’s acquisition.

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