costly scandal at a French bank raises the
question: Why didn’t workers report suspicious activity? Poor engagement may be
to blame. The recent turn of events at Société Générale, where
a low-level trader lost billions of dollars for the giant French bank through illicit
trades, may seem like a one-off situation. But observers say the scandal highlights
some of the cultural challenges facing employers with workers in France today.
On January 24, Société Générale announced that for years
one of its junior traders, Jérome Kérviel, had been masking trades, which ultimately
resulted in £4.9 billion ($7.2 billion) in losses for the bank.
While only one other trader has been taken into custody for
questioning over the scandal, an internal probe has uncovered that many back office
employees failed to alert their supervisors of suspicious activity.
For the most part, these employees didn’t do anything wrong,
but they also didn’t go beyond what was expected of them as laid out in their job
descriptions, according to a February 20 preliminary report issued by the committee
overseeing the internal probe.
"Operational staff did not systematically check in further
detail, above and beyond the procedures in force," the report states.
The fact that staff members didn’t go beyond what was expected
of them points to a larger issue of employee engagement, HR experts say.
"It’s hard to imagine that a group of engaged employees would
be indifferent to the activities or situations that would create risk for their
organizations because they would be too invested in the outcome," says Paul M. Sanchez,
worldwide partner, workforce strategies at Mercer.
And it seems that employers in France in particular are battling
with sizable employee engagement problems. A recent Mercer survey found that only
53 percent of employees in France said they would recommend their organizations
to others as a good place to work.
Forty-eight percent said they think senior managers do a good
job of managing their workforce. And 35 percent said they believed the pay is good
or better than pay offered by other organizations within their industries.
In France, employers are battling a longtime mentality of
labor versus management, Sanchez says. "I wouldn’t say that it’s adversarial, but
it doesn’t have the characteristics of a highly unified group."
As Société Générale creates policies and procedures to make
sure a repeat situation doesn’t occur, it needs to address the incident from a cultural
standpoint, says Steve Paskoff, president of Employment Learning Innovations, an
Atlanta-based training company.
"They can set up all the compliance procedures and employee
hot lines they want, but they need to put mechanisms in place to encourage people
to want to address problems."
Encouraging employees to be whistle-blowers is a challenge
for any organization, but in certain parts of Europe, like France and Germany, it
can be particularly difficult, says Linda Treviño, a professor of organizational
behavior at the Smeal College of Business at Penn State University.
"It’s a vestige of World War II," she says. "Europeans still
don’t like the idea of reporting people."
One way to handle it would be for the bank to be open about
the scandal, says Brent Longnecker, president of Longnecker & Associates, a Houston-based
corporate governance consultant.
"They should use this situation as a case study of what not
to do," he says.
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