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Quick Takes: April 15, 2008
  

Prognosis Positive: Companies Aim to Get Workers Healthy


The number of firms aggressively promoting healthy lifestyles jumped 25 percent in past year, according to a Hewitt survey.
By Garry Kranz
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Prescription Plan: How concerned are companies with soaring health premiums? Get this: During the next three to five years, nearly 90 percent of firms plan to aggressively promote healthy lifestyles to their employees in an attempt to cut health care costs. That’s according to Hewitt Associates, a Lincolnshire, Illinois-based consulting firm that based its findings on a survey of 500 U.S. companies. In a similar survey last year, Hewitt found that 63 percent of companies were making similar plans to promote health-conscious living among employees.

In the most recent survey, 85 percent of companies said they are investing “significant resources in long-term health and productivity initiatives.” Additionally, nearly two-thirds (63 percent) of companies are offering incentives aimed at motivating employees to adopt healthier behaviors, while 67 percent “will utilize health care data and measurements” to shape organization-wide strategies on health and wellness.

Although the employer-led initiatives are commendable, employees are lukewarm. A separate Hewitt survey of 30,000 employees reveals that nearly three-quarters hold employers responsible for providing help and understanding on the nuances of company-sponsored health plans, yet only 12 percent of employees believe it’s their company’s responsibility to encourage them to live healthier lives.


Workforce Management contributing editor Garry Kranz is based in Richmond, Virginia. E-mail editors@workforce.com to comment.


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