2003 Media Kit

Value Added Program
The Workforce Advantage
Online Advertising
Online Advertising Polices
Magazine Planning Calendar
Display Advertising
Display Advertising Policies
Direct Response Marketing
Direct Response List Rental
Direct Response Policies

Return to Ad Info

Direct Response Advertising Policies

Postal List Rental Policies

Deposit required for new brokers/mailers. Please allow 5 working days to process your order. Mail date reservations required to protect against competing offers. If mailing is cancelled before mail date, running charges will be applicable. Mailings canceled after mail date will incur full list charges. Lists are rented for one-time use only and shall not be duplicated, reproduced or transferred without written permission from list owner. Sample mailing piece is required.

Advertising Policies

Workforce online is live the first calendar day of the month. The final closing date for Workforce online is the 25th of the month preceding the live date, based on availability. A written notice of cancellation is due 30-days prior to the scheduled launch date or to discontinue an existing campaign for online products. Cancellations not adhered to within this time period are subject to full cost payment of original insertion order. Cancellations of any portion of a contract nullify all rate protection for the remainder of the schedule. Cancellations or changes in orders may not be made by the advertiser or its agency after the closing date for receipt of materials. If by the 25th of the month preceding live date, the publisher has not received copy that, in its sole discretion, it deems acceptable for publication, it may either repeat the advertiser’s most recent advertisement that it has published or publish nothing, charging the agency and advertiser for any space reserved by them.

Email List Rental Policies

Deposit required for new brokers/mailers. Text must be provided at least 5 working days in advance. If broadcast is canceled at least 7 days before the scheduled date, no charges will apply. Cancellations that occur between 7 and 3 days prior to the broadcast date will be invoiced at 50% of the total cost. Any cancellation that occurs within 3 days of the broadcast will incur full charges. Price includes list rental and all delivery and tracking charges

Publisher's Protective Clause

 By issuance of this rate card, Publisher offers, subject to the terms and conditions herein, to accept insertion orders for advertising to be published in Workforce Management and by their tendering such insertion order, the advertiser or agency shall indemnify and hold Publisher, its employees, agents and its subcontractors free and harmless from any expenses, damages and costs (including reasonable attorney’s fees) resulting in any way from the Publisher’s compliance with said insertion order (including but not by way of limitation, from claims of libel, violation of privacy, copyright infringement or otherwise) and Publisher shall have full right to settle any such claim and to control any litigation or arbitration as to which it may be party all at the cost of the agency or advertiser who shall be deemed joint and several indemnitors and agency warrants that it is authorized to bind, and does bind, advertiser to such indemnity jointly and severally with the agency. Publisher reserves the right, in its sole discretion, to discontinue publication at any time with or without notice, or to defer or cancel the printing, publication or circulation of any issue, or of the tendered advertising, and shall not be held liable for any failure to print, publish or circulate all or any portion of any issue or of the tendered advertising because of labor disputes involving the Publisher, the printer or others, transportation delays or embargoes, errors or omissions of employees or subcontractors, or any circumstances beyond its control. Publisher’s sole obligation as to any failure or default on its part shall be limited to a refund of its charges which may have been paid to it or, at its option, to publish the tendered advertising in the next available issue. The Publisher reserves the right to accept or reject or omit any advertising for any reason. No advertising will be accepted which simulates Workforce Management editorial material.