|Workforce management can be a breeze when times are good. You can fatten up the training budget. If a salary offer isn’t high enough to land a stellar recruit, there’s a chance that you can get her more. And if keeping the troops happy and productive means adding on some perks, you can do it--even if the ROI is a little sketchy. |
But in a bleak economy, all that changes. Perry Mason himself would have a hard time arguing some of the cases that executives have to make today, even for critical initiatives. Training has to show its value--right now. Recruiting requires special skills, not just the ability to write a big fat check. And maintaining a productive workforce has never been a greater challenge. Employees are dispirited, disengaged, and not disposed to give their all for boss and business.
That’s why this year’s Optimas Awards are particularly meaningful. The organizations that Workforce Management selected have found creative ways to achieve such goals as lower turnover, a healthier workforce, greater profits, expanded markets, and even the ultimate test: the company’s very survival.
This month we launch a series of profiles of honorees, beginning with Internet search-engine Google, the winner for General Excellence. For the rest of the year, we will spotlight an honoree every month. Workforce Management is proud to introduce this year’s Optimas Award winners. Each demonstrates an approach to workforce management that is nothing short of inspirational.
National Association of Insurance Commissioners
| FINANCIAL IMPACT|
National City Corporation
Ace Hardware Corporation
|QUALITY OF LIFE|
SunTrust Banks, Inc.
Workforce, March 2003, pp. 45-47 -- Subscribe Now!