After only one year of being on the BASF team, Heidi Gerhard made such an impact that her colleagues nominated her as a Game Changer.
“She is a born strategist with a great capacity for translating an organization’s good intentions into tangible actions that deliver real results,” wrote Patricia Rossman, chief diversity officer at BASF.
The company is in a multiyear process of transforming from a traditional chemical company to one known for its talent brand. Gerhard, 35, is making major efforts to create that reality. Gerhard changed job postings to use more neutral language and she mandated interview panels and that job candidates be composed of diverse groups of people.
“As a direct result of Heidi’s efforts, we are making significant strides in improving the diversity and caliber of our talent pipeline,” wrote Luciana Amaro, vice president of talent development and strategy at BASF.